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With its innuendo-laden comedy, penchant for slapstick and panto-type characters, Are You Being Served? had something for everyone and became a juggernaut of 1970s television.

While appearing in It's Awfully Bad For Your Eyes, Darling, writer and performer Jeremy Lloyd met comedy producer David Croft and touting for work, mentioned his idea for a new sitcom based upon his experience in the 1950s working in department store Simpson of Piccadilly.

Recognising the idea's potential, Croft insisted he be brought in as co-writer and a pilot edition was created for Comedy Playhouse in 1972. This lead to a full run, kicking off the following year.

Set in the antiquated Grace Brothers department store, the show followed the OTT antics of its staff.