Post Description

Pound shops are one of the fastest growing retail sectors, boosted by consumers keen to bag a bargain in economic hard times. This documentary follows the extremely rapid expansion of two family-run retail businesses, as they both race to dominate the high street. Hussein Lalani is determined to expand his 99p Stores business north, bringing him into direct competition with Yorkshire-based pound shop chain Poundworld. Poundworld MD Chris Edwards, meanwhile, is keen to open more stores in the south. And both companies have to compete with the UK's largest pound store chain, private equity-funded Poundland. Can the 99p Stores expand quickly enough to retain their market position, or will Chris's Poundworld chain catch up? The two family businesses are in direct competition - even opening some stores right next door to each other - but who will come out on top?