Post Description

Create interactive iAd mobile adverts that appear in applications downloaded from the App Store.
    Learn to use the drag and drop visual tool, iAd Producer, to create ads without any experience with the underlying technologies.
    Reach an audience that downloads over 200 apps per second and leave a lasting, memorable image of your brand with rich immersive ads.

What you will learn from this book

    Create full-screen HTML5 banners for the iPad.
    Prepare and optimize your content and media for mobile delivery, so your ads work efficiently and load faster on low-power devices.
    Create ads using Apple’s templates, which give you pre-built functionality in your ad, giving you more time to focus on the visual impact of your brand.
    Preview and test your interactive ads on your iPhone or iPad.
    Effective ways of generating revenue or brand awareness with your ad, using tools like store finders, digital downloads and virtual coupons.
    Create hi-resolution ads for the iPhone's retina display and the iPad’s large multi-touch screen.
    Submit and track your campaigns with Apple in the iAd Network.
    Incorporate iAd advertisements in your own app to generate additional revenue from your ad.

Language : English
Paperback : 340 pages [ 235mm x 191mm ]
Release Date : February 2012
ISBN : 1849691320
ISBN 13 : 9781849691321
Author(s) : Ben Collier 
gepost door : Rockhound57